What should your custom wine box design include?
Many people enjoy wine, not just on a night out but at home too. They will often gift one of their favorite bottles to a friend or loved one. It is enjoyable for many occasions, such as holidays, birthdays, graduations, and even anniversaries. Wine boxes are made of folding cartons.
They are durable yet lightweight for convenience. They are available in various shapes, color options, and sizes.
The product packaging
is just as important as the contents of the box. A beautiful custom wine box design can increase the value of the bottle and the level of appreciation that customers feel. It is more enjoyable to display and store a beautiful wine box than a plain carton. Consider the type of wine you offer and the size and shape of the box.
But what should you include in your custom wine packaging design?
1. Your Logo
A logo or symbol helps to enhance the relevancy of your brand. Think about what you want to express and how you want it perceived. The logo should be easily readable so that when a potential customer glances at the product packaging, they will understand who created it and what message you are trying to send. Incorporating a logo leaves a lasting impression for your company and brand name.
Many options are available when making a custom logo. It can be silkscreened onto the box, printed on a sticker, or written by hand. Hand-painted logos are a great way to put a personal touch on your brand. You can also hire a professional designer to help create a unique artistic logo that fits your company’s theme.
2. Embossing or Decorative Foil Stamping
A custom wine box is more aesthetically pleasing when decorated with embossing or decorative foil stamping. The exterior can have a variety of designs.
Some companies will use themes inspired by the wine, such as mermaids, vineyards, and grapes. You are not limited to these themes. Use any theme that you desire so that the package matches your brand.
When embossing, a specific pattern is pressed into the paper at different depths. An impression made by hand is typically referred to as “hand-embossing.” This technique is particularly popular for high-quality product packaging.
Decorative foiling is done by applying a thin layer of foil over the embossing. This makes the box look more elegant and richer. Both embossing and stamping should be done skillfully by an expert to ensure that there are no mistakes. A flawless finish is essential to the overall appearance of the wine box.
3. Name of the Wine, Vintage, and Year
The label of the wine bottle should be displayed prominently on the box. Include information about your wine, such as the name, vintage, grape varieties, region of origin, and style. Be truthful and honest with your customers.
List all of the main characteristics and give a short description of the wine. This will allow customers to diversify their choices from one box to another. You want to let people know exactly what they are buying so that they can make an informed decision.
This information can be printed, or you could use stickers to increase visibility. If you use a sticker, ensure it is durable enough to withstand wear and tear. Use matte sticker paper for a more professional and classier look.
Choose a font that is easy to read and will not be easily rubbed off. Consider using a bold, dark typeface to ensure that it stands out. The best fonts for this purpose are Gothic or sans-serif fonts.
4. UPC Barcode
The UPC barcode is one of the most commonly used symbols for identifying products. It contains 12 digits and is encoded with information about the product, including its brand, price, UPC, and even how best to consume it.
The barcode is located on the side of the wine box. This is a mandatory requirement for almost all food products. The best UPC for this purpose is an EAN barcode, a 13-digit version with a GS1 prefix.
The UPC is applied to the box in different ways depending on the size of your packaging design. If your box is small, insert a label or tag with the number.
For a bigger box, print it directly onto the cardboard surface of the box. You can also hire a printing company or use stickers. It should be placed somewhere accessible for customers or staff to scan.
Custom folding cartons
provide an excellent opportunity for businesses to connect with their customers and encourage repeat purchases. A classy wine box offers a unique and attractive way to showcase your wine.
If you own a winery or a wine shop, consider adding custom wine boxes to your products. Work with Color Pages Printing to design and print your custom wine boxes. This will make your product stand out from the rest of the competition.
Contact Color Pages Printing for custom packaging design. Our team will help you design and print the perfect folding cartons for your wine products.