A few tips to design and print custom display boxes.
Product packaging is essential for businesses, as it is crucial to attracting customers and promoting products. Custom folding cartons are becoming increasingly popular as they offer a packaging solution that is not only cost-effective but also provides high-quality materials and unique design options. Custom display boxes are particularly effective for retail stores, as they help showcase products and attract customers. It is, therefore, imperative to learn how to design and print these display boxes that are attractive and functional.What are Custom Display Boxes?
Custom display boxes, also known as retail or countertop display boxes, are packaging solutions designed to showcase products in a retail environment. These boxes can be placed on shelves, countertops, or other display areas in the store. They come in various shapes, sizes, and designs and are often used to promote specific products or sales. Countertop display boxes can be made from different materials, including cardboard, paperboard, and corrugated board. Folding cartons can also be customized with a unique design and printed with high-quality graphics to make them more attractive and eye-catching.Types of Custom Display Boxes
There are many countertop display boxes, each designed for different purposes. Some of the most popular types of boxes include:1. Counter Display Boxes
They are designed to sit on a counter or flat surface. They are often used to promote small products or impulse purchases.2. Retail Display Boxes
These are designed to be placed on store shelves and are used to promote larger products or sales.3. Printed Boxes
They are customized with a unique design and printed with high-quality graphics. They can be used for a variety of products and promotions.Designing Custom Display Boxes
Designing display boxes requires graphic design skills and an understanding of product packaging. Here are some steps to follow when designing display boxes:1. Determine the Purpose of the Display Box
Are you trying to showcase a particular product, or are you promoting a new product line? Understanding the box’s purpose will help you determine its size, shape, and design elements.2. Choose the Right Size and Shape
The size and shape of the box should be appropriate for the product being displayed and the available space on the retail store’s countertop or shelf.3. Incorporate Branding and Design Elements
Adding branding elements such as logos, colors, and fonts can help customers identify your brand and products. Unique design elements such as die-cut shapes, embossing, or foiling can make your custom display box stand out and catch the customer’s eye.4. Consider Finishing Options
Finishing options like gloss or matte finishes, spot UV, or lamination can enhance the appearance of your custom display box. These finishing options can give your box a high-quality look and feel, making it more attractive to customers. They can also help protect your boxes from wear and tear, making them more durable and long-lasting.Printing Custom Display Boxes
Printing boxes requires specialized services that can handle large-scale printing of high-quality images and designs. Here are some steps to follow when printing custom boxes:1. Choose a Printing Service
There are many printing services available that specialize in custom-printed boxes. When choosing a printing service, select one that offers high-quality printing, has experience printing display boxes, and offers finishing options like lamination or spot UV.2. Provide the Printing Service with Your Design
Ensure all design elements are included and provide the design file to the printing service in the correct format, like Adobe Illustrator or PDF.3. Choose the Right Materials
The materials should be of high quality and durable enough to withstand transportation and handling. You can choose from various materials, including cardboard, corrugated board, and plastic. Cardboard and corrugated board are popular for display boxes because they are cost-effective, lightweight, and easy to print. These materials can also be recycled, making them eco-friendly for your packaging design needs. Plastic is more durable and long-lasting, but it is also more expensive.4. Review a Sample Box
Before printing a large batch of display boxes, it’s essential to review a sample box. Doing so ensures that the design and printing quality meet your expectations, and you can make any necessary adjustments before printing a large batch.Using Custom Display Boxes
Once your boxes are printed, you can use them to promote your product and brand, like by placing them on store shelves, using them for product samples, or offering them as gift boxes. Boxes can also be used for product packaging for pharmaceuticals, as they provide a secure and attractive packaging solution. When using countertop display boxes, it’s crucial to ensure they are displayed correctly. Place them in a visible location where customers can easily see and access the product. You can also use signage or promotional materials to draw attention to the display box and encourage customers to make purchases.Benefits of Customized Display Boxes
Countertop display boxes offer numerous benefits for businesses looking to promote their products and increase sales.Some of the benefits include:
- They provide a packaging solution that is unique and eye-catching, making your product stand out on the shelf.
- They can also help attract customers and increase sales, as customers are more likely to purchase products that are presented in an attractive and appealing way.
- Countertop display boxes are a cost-effective packaging solution for your business. They are easy to design and print, and they can be customized to meet your needs and budget.
- They can also improve brand recognition and customer loyalty. A well-designed box with your brand’s logo and colors can make a lasting impression on customers, increasing the likelihood they will remember and choose your brand.
